Analyst Jon Peddie says S3D PCs will thrive if there is good content to feed demand
There just might be a stereovision PC in your Christmas stocking this year. Jon Peddie Research (JPR), the industry’s research and consulting firm for graphics and multimedia just completed an in-depth look at the emerging Stereo 3D (S3D) PC market. Titled, “Stereovision in PCs,” The report finds that the S3D market is poised for rapid growth in the immediate future. Close to one million dedicated S3D PCs will ship in 2010. That number will grow to 75 million by 2014 as S3D becomes ubiquitous.
Although most PCs will be S3D capable due to the GPUs that are in them, not all PCs will be S3D PCs because they need a special monitor, glasses, and appropriate content. However, S3D PCs will be very attractive to several important market segments. JPR expects to see S3D PCs achieve a much higher growth rate than their more traditional counterparts and, of course, they will have a higher ASP. As a result, the S3D PC market will be very attractive to PC manufacturers and content suppliers.
JPR’s report provides forecasts for the unit sales of the seven major applications that will take advantage of S3D on the PC:
1. PC: Games
2. Blu-ray DVD movies
3. Streaming TV (IP TV)
5. Home video editing
6. Streaming video (from YouTube and other sites)
7. Professional graphics (CAD and visualization)
The expected growth rate of revenue in the hardware and content markets is very promising. JPR forecasts $34 Billion by 2014.
“Gaming will be the vehicle for kick-starting the S3D PC market,” said Jon Peddie. “The gaming segment has the largest inventory of content and the most vocal enthusiasts who will spread the word and show their friends and families what it looks like and what it can do. They will ignite the imagination of the non-gamers. However, our forecast is that the S3D market will soar within the next three years based on the expectation that good quality content will be produced, and the incremental cost for S3D will diminish, if not disappear. Otherwise history will repeat itself and it will be reduced to a small volume novelty market. “
Pricing and Availability
The JPR S3D PC Market Study is available for $2,995.
New Downloadable Video Game Integrated with Immersive Social Media Features
Interactive entertainment company Ludia and FremantleMedia Enterprises (FME) announced the American Idol Star Experience game will be available on May 26th to coincide with the Season 9 finale of the smash hit American Idol TV show. The game enables fans to continue their Idol obsession as they unleash their creativity by producing jaw-dropping online performances for family, friends and the whole Facebook community to rate and compare against other players.
Idol enthusiasts simply use their existing Facebook login to create a game account to access the free Performance Creator download for PC. The Performance Creator enables players to design their own unique stage performance, including building a custom avatar from head to toe, choosing a song to sing from dozens of hits, choreographing dance moves, and directing a multitude of staging elements like camera angles and special effects. The player can then post the performance to Facebook with one click, to be rated to see how they compare to other performers in singing, styling and staging categories.
Members of the Facebook community can also enjoy the American Idol Star Experience game in a highly social context as members of the “audience” view and rate performances, choose favorites, leave comments for performers and discuss the best (and worst) of the performances- all within the Facebook environment.
“We are excited to release a unique game experience based on American Idol, one of the most important entertainment franchises in the world,” said Alex Thabet, Founder and CEO of Ludia Inc. “American Idol Star Experience reinforces our existing multiplatform game strategy, now seamlessly integrated with robust social features.”
American Idol Star Experience features:
• A free downloadable Performance Creator, available via players’ existing Facebook account.
• Personal avatars that players build head to toe, including body type, face, eyes, hair and more.
• Dozens of hit songs available in a wide variety of genres to suit all musical tastes including rock, punk, pop, hip hop, disco, R&B and country.
• Customization of all elements of a performance via a simple “drag and drop” interface, including:
• Recorded singing- Players can select pre-recorded voice tracks, or use their own voice to sing karaoke-style.
• Personal styling- Hundreds of hair styles, wardrobe items and accessories to choose from.
• Unique staging- Stages modeled after the famous American Idol stage, with special effects, lighting, camera angles, dance moves and props that players can craft to create a one-of-a-kind performance.
• Social interaction within the Facebook community as members of Facebook can visit http://apps.facebook.com/playamericanidol to view and rate performances based on singing, styling and staging criteria. Players have also the ability to invite select Facebook friends to a private viewing of their performance.
“After more than eight top-rated seasons on television, the Emmy-award winning American Idol is one of the most successful properties on TV,” said Olivier Delfosse, Director, Interactive, FremantleMedia Enterprises, licensor for the program. “We are pleased to extend American Idol to both the existing fan base and new audiences alike with a highly immersive game experience that further deepens consumer engagement with the franchise.”
American Idol Star Experience is available for PC as a free download at http://www.PlayAmericanIdol.com .
Key Activation Site Now Open, Closed Beta Test to Start May 27
burda:ic, a leading publisher of online games worldwide, launched the key activation site for the Closed Beta Test of action MMO LOCO – Land of Chaos Online. Players who have already received their CBT key can register it at the following link: http://loco.en.alaplaya.net/closedbeta
The Closed Beta Test for Land of Chaos Online is set to go live on Thursday, May 27. It will feature over 10 playable characters, Annihilation and Battle Modes, three maps to wreak havoc on, and LOCO’s Guild and Enchantment systems.
Applications for the Closed Beta Test are currently open and will run until Monday, May 17. Players who would like to participate and be among the first to explore LOCO can find more details about the registration process at www.loco.alaplaya.net/closedbeta